Sep 15, 2022Looking to repurpose your existing content? I got you.Pretty sure a pandemic wasn’t on your marketing bingo card when you set out on your journey to strategize and plan your 2021 content. So what is a company like yourself supposed to do in a time like this? Whispers… repurpose your existing content… But how? Isn’t that hard? Doesn’t it cost money? And no, not really and it doesn’t have to. In fact, repurposing content has been a thing long before the world…Content Marketing10 min readContent Marketing10 min read
Jan 24, 2021The Story of Drop The Disco BallOnce upon a time, there was a company called Drop The Disco Ball Clothing & Design, and yes I know what you’re thinking…the ampersand was part of the company name. Drop The Disco Ball, or DTDB for short was the first company I ever built. It started as an idea…Storytelling6 min readStorytelling6 min read
Dec 25, 2020Lookback: The Paramore PostersThat one time I made posters for Paramore because my college teacher said he “knew someone” at their label that he could share them with. This was a point in college when I was really convinced I would and could work in the music industry. I was going to a…Lookback3 min readLookback3 min read
Dec 25, 2020Lookback: My First StoryboardThe first video storyboard I ever made 🎉 We didn’t have the budget to hire anyone because all the money was being spent on animation. This was my big chance because I knew the product, loved writing, and I could art direct and storyboard it for the animators. I needed…Storyboard4 min readStoryboard4 min read
Nov 10, 2020How to Share New Product Features With Your Team and Customers Early and OftenCongrats! You’ve successfully built and shipped a bug-free feature of your product. Feels great right? But now you need to share it with the team, your customers and oh snap brace yourself! Here comes another round of new features to announce in next week’s release. Welcome to a fast-paced high-growth…Product Marketing5 min readProduct Marketing5 min read
Jun 23, 2020Case Study: FormlabsAbout Formlabs is a 3D printing technology developer and manufacturer based in Massachusetts. They develop high-quality 3D printing software and a suite of materials in-house and across their global offices. Since 2011, Formlabs and its 600+ employees have focused on making 3D printing systems more accessible to more people around…Formlabs5 min readFormlabs5 min read
Jun 23, 2020Press Release: Propel Announces Training Records to Maintain Regulatory Compliance and Manage Return-to-Work Safety RegulationsThis is press release written for Propel in June 2020 SANTA CLARA, Calif., June 23, 2020 (GLOBE NEWSWIRE) — Propel, the only product success platform built on the cloud, today announced the launch of Training Records, its latest product innovation designed to save time, streamline regulatory compliance and keep employees…Qms3 min readQms3 min read
May 5, 2020Press Release: Propel Launches Criteria-Based Approvers to Accelerate Engineering Change Orders While Maintaining ComplianceThis is press release written for Propel in April 2020 Configurable criteria ensure the right stakeholders approve changes without slowing down product development Propel, the only product success platform built on the cloud, today announced the addition of Criteria-Based Approvers, its latest product innovation for manufacturers looking to remain nimble…Press Release2 min readPress Release2 min read
May 5, 2020Salesforce Trailblazers Are WonderfulThis post was written for the Propel blog Through today’s technological advances, Salesforce has emerged as a top technical skill and is in high demand by companies all over the globe. This comes as no surprise as Salesforce is used by over 200,000 companies worldwide and over 2,000 businesses are…Salesforce6 min readSalesforce6 min read
Dec 18, 2019Spreadsheets can’t handle commercialization, especially in 2020I’m always amazed at the number of organizations who rely on spreadsheets to get things done, especially for those companies that manufacture products. (More on that later…) Don’t get me wrong, I totally get it. Spreadsheets are fantastic. They truly changed the game. …Spreadsheets3 min readSpreadsheets3 min read
